PPC Advertising: Why Your Business Needs It

Advertisement   PPC advertising is here to stay. You’ve heard a lot about why having a digital presence is so important, and it sounds appealing as for the most part, a lot of the things you can do digitally to better your business are free. However, what a lot of businesses put off is the actual advertising aspect of the digital realm. Utilizing PPC (Pay Per Click) advertising can yield in great results that can really boost your business’ profits. But is it more effective than traditional methods? Is it

Hashtags – Why Your Business Should (Still) Be Using Them

Advertisement   Hashtags – the most famous symbol to come from the rise of social media in the past decade. When social media was reaching peak popularity some years ago, it seemed like every post had a “#” attached to it. Now, however, you may find yourself very sparingly using the “#” symbol very sparingly. This may translate to your business practices – if you don’t use them why should your business? But is this correct way of thinking? Or should your business still be using hashtags? Today we will