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Choose Web Geeks for Social Media Marketing Services in Windsor

Choose Web Geeks for Social Media Marketing Services in Windsor

Choose Web Geeks for Social Media Marketing Services In Windsor

Do you want to build a brand in Windsor yet you have no clue where to start? If you have a great idea and nothing more to build on, that’s perfectly fine! Here at Web Geeks, we are passionate about taking the amazing ideas of Windsor’s finest and creating a marketing plan using best practices so entrepreneurs like yourself can focus on what they do best: honing their ideas and perfecting them. You may be wondering what our social media marketing services in Windsor can do for you – and we’d love to tell you about them. Below are a few of the many reasons why when you think about social media marketing, you need to consider Web Geeks!

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Creating regular, compelling content

Content isn’t just king on social media – it is the lifeblood of your social media presence. One of the best, proven ways to convert social media followers into actual customers is by regularly posting relevant content that’s shareable, chock full of great information, and entertaining to read and view. We cover every one of these bases and can craft any type of content you need for your brand. You understand the needs and wants of your customers better than anyone else, and we will work with you to ensure your brand is posting relevant content they want.

Social media updates

If you’re constantly forgetting to post an update on your social media channels, don’t worry about it any longer! Our team of marketing experts will not only schedule regular updates on your social media channels, we can ensure those updates have a purpose. We specialize in social media updates that get results and entice your followers to engage with your brand. Speaking of engaging, we also specialize in…

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Social seeding

Social seeding is one of the best tactics we use to boost your social media channels and expand it to a broader audience, and we think you’re going to agree that it’s one of the best tools in our social media toolkit. The goal is to use social seeding to expand your target audience, and we do this in a variety of ways. Creating shareable content (as mentioned above) is one of the tactics we use, but we also engage with other social media channels similar to your brand by merely liking, sharing, and commenting on social media updates. It’s a simple touch, but by doing it daily it will grow your brand. We can do this for you to ensure that your brand is utilizing only the best and proven social seeding techniques

Facebook advertising/social media campaigns

The days of growing your brand via organic likes and shares alone is a thing of the past. In today’s social media landscape, it’s vital that you create advertising campaigns that will reach your target audience and entice them to give you a sale or to return and become a regular customer again. Using only the best data, we can craft advertising campaigns – yes, especially on Facebook – that will deliver the results you need every single time. Don’t create advertising campaigns blindly: choose a partner that knows what it takes to create campaigns proven to work specifically designed with your brand in mind!

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Email and video marketing

Is email marketing still relevant? You better believe it. On the average, email marketing yields an ROI of approximately $44 for every one dollar spent. It’s an incredible value, and because email marketing tactics are always changing and evolving, you need a team that can be there for you to stay ahead of the game.

Not only that, but we will perfect your video marketing plan as well. Video marketing is not going anywhere and it’s only going to keep evolving as we approach a new decade. Brands need to utilize live video on popular social media channels such as Instagram and Twitch, learn the importance of vlogging, and the value of becoming early adopters of technology that’s going to pave the way for video marketing in the coming decade: virtual reality and 360-degree videos just to name a few.

Is this a lot to take in? We understand, but know that we will be here to hold your hand every step of the way. Web Geeks is dedicated to providing only the best social media marketing services uniquely tailored with your brand in mind. Ready to get started? Reach out to our team today, and let’s use your social media channels to grow your brand beyond your wildest dreams!

5 Tools to Effectively Manage Your Social Media

5 Tools to Effectively Manage Your Social Media

5 Tools to Effectively Manage Your Social Media Marketing

Managing your social media marketing doesn’t merely consist of posting a few updates here and there and calling it a day. To ensure it grows your brand, it’s important to be organized and know how to properly manage the day-to-day operations of your social media channels. Doing so begins with the best tools for the job, and here at Web Geeks we would love to show you a few of our favourites.

Buffer

When you want a no-nonsense tool only for scheduling social media posts, you want Buffer. The free version of this amazing tool allows you to schedule posts across the most popular social networks, including Twitter, Facebook, LinkedIn, and Instagram. Moreover, Buffer gives you the option of creating images and uploading videos and GIFs to your scheduled posts. With the ability to schedule up to 10 posts at a time in the free version, Buffer is one of the best tools you can start using today when you’re ready to get serious about strategic social media marketing.

Think online reputation management isn’t necessary for your brand? You couldn’t be more wrong. Online rep management – the art of maintaining your good name on the Web – is necessary for businesses of all shapes and sizes; especially small businesses. One wrong move and you could lose your customers for good, but what’s worse? Without a proper game plan for online reputation management, any disgruntled former customer or employee could sink your small business and ruin your good name.

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Hootsuite

When you need a social media marketing tool that covers a little bit of everything, it’s hard to beat Hootsuite. In addition to allowing you to schedule posts, Hootsuite allows you to manage your current social media content with relative ease, allowing you to browse past content via tags and other metrics; this makes repurposing well-performing content a breeze.

The true power of Hootsuite is in its premium plans. Allowing you to connect and integrate the apps you use every day for business (such as Adobe apps), users have the luxury of using their most important apps under one umbrella. With access to a wealth of analytics that will show how well your posts are performing and so much more, Hootsuite is a tool worth getting acquainted with.

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UnionMetrics

For entrepreneurs that need their brand to be laser-focused on social media marketing metrics, there’s UnionMetrics. This fantastic tool can actually analyze the impact your social media channels are having on the Web; from there it allows you optimize your reach for maximum impact. The tool also features keyword listening when you need to figure out exactly what’s influencing your industry in real-time (an amazing option when creating content for social media marketing purposes). From using research tools to discover historical data to find new demographics you can integrate into your target audience to analyzing your competition and so much more, this is next-level social media marketing.

Adobe Creative Cloud

The gold standard of desktop publishing, it’s hard to find a suite of products more powerful and easier to use than Adobe. It used to be that buying an Adobe product meant you had to spend thousands – not anymore. Adobe Creative Cloud gives you access to Adobe’s latest and greatest apps for a monthly fee: from Photoshop to Lightroom, Illustrator, InDesign Premiere, and other programs you’ve come to trust. When you need to create professional images and video for all of your social media channels, Adobe Creative Cloud makes it happen without the headache.

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Anchor

Podcasting has never been bigger – and judging by the sheer amount of podcasts to choose from that’s not changing anytime soon. One of the more unique ways to market your brand is using the power of podcasts – and there’s no easier way to get started than with Anchor. The days of needing a studio to record professional audio are gone – with Anchor, all you need is a smartphone (though an external microphone is more comfortable when recording). Want guests? Anchor allows your guests to connect with you within the app itself and record an episode regardless if they’re in the same room or on the other side of the world.

Anchor also hosts your episodes for free, distributes each episode for you, and even allows you to monetize your episodes once you gain a following. With analytics that showcase how well your episodes are performing and the ability to make your podcasts sound as if they were recording in a professional studio, Anchor is the best way for anyone to make a name for themselves in a medium that’s taking the world by storm.

Social media marketing is easier when you have tools at your disposal, but what if you don’t have the time to use them? Choose Web Geeks! Give us a call, and we will provide the services mentioned above and so much more. Give us a call today, and let’s work together to perfectly market your brand!