Importance of SSL

Importance of SSL

SSL is what secures your website. When you create a website, it’s exciting when you start seeing the usability and functionality of it an action. It can be easy to forget the importance of website security – however, it’s incredibly important that you protect...
Responsiveness – Why It’s Important

Responsiveness – Why It’s Important

If you have a business with a website over 5 years old, you may not have what is called a “Responsive website”. However, what you may not realize is by not having a responsive site you are really inhibiting your SEO as well as usability for your users. That’s why now...
Brand Consistency

Brand Consistency

Consistency is key when it comes to making sure that your brand is as visible as it can be. Without consistency, it’s hard to build your brand to be the best it can be. But what steps need to be taken in order to ensure consistency? Today The Geeks will be giving you...
Buyer Personas

Buyer Personas

Have you noticed that your marketing initiatives aren’t going where you’d like them to go? The numbers you’re aiming for aren’t being achieved? This could all be resolved by creating buyer personas. Buyer personas make it simple to know who you’re targeting, how to...