Blog DesignMADE FUN, EASY & PROFITABLE FOR YOU!
Do People Really Care What I Had For Lunch?
Many business owners have a misconception about what blogging is and its value to your business. Although some individuals may share their life story or social propensities through their blog, that isn’t what we’re talking about when we say “get blogging”.
Google cares about blogging:
- websites with blogs have 434% more indexed pages
- websites with blogs have 97% more indexed links and
- companies with blogs have 90%+ more inbound inks
- More importantly, small businesses with blogs generate 126% more leads
Relevant, brand and industry related content is one of the top three reasons people follow brands. Blogging is good for your business!
Becoming An Authority With Google
Blogging is an effective way to really connect with your customers and prospects. Consumers trust advice and information found in blogs. Customers find relevant content useful, they are able to feel a company’s “positivity” through their blogs and perhaps most importantly, a very high number of consumers make buying decisions based on blog content they have read. Blogging is an excellent and cost-effective approach to connecting with your customer and generating brand preference for your products and services.
When Google understands your website to be authoritative in certain subject matter, they will promote your position in related search results. Blogs have become an important part of how marketers demonstrate their expertise. When content is fresh, relevant, enjoyable and useful, people read it, refer to it and comment on it and Google takes note. Blogging is an important part of a content marketing strategy.
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Blogging Programs From Web Geeks
For many business owners, the idea of implementing blogging into their marketing strategy seems like a daunting task. Web Geeks can help. We can provide guidance to your in-house staff, or take on the blogging mission with our proven processes including keyword analysis, editorial planning, topic research, blog writing, posting and distribution. Web Geeks can make your blog program fun, easy and profitable for you.