Social Media Marketing : Social Seeding
We’ve talked about social media in the past and have given you posting tips. However, today we’ll be talking about something different called social seeding. Social Seeding is a great way to boost your created content and allow you spread it out to a more broad user base. It’s something that should be done often and can keep your brand within the consumer mindset.
Today The Geeks will be giving you tips on how to properly utilize social seeding. By following these tips you will find your social seeding methods more effective, and see results quicker.
Run A Contest
One great tip for social seeding is to run a contest on social media. Contests are great because it gives incentive for the users to take action with your brand. In order to be considered for the contest, they must interact with your brand. Once they’ve done that, your brand will stay in their mindset until the day you announce the winner.
On top of the interaction, you’re much more likely to gain new followers with a contest in place. One way to do this is to make a stipulation where the user must share the contest in order to be entered. This widens your reach and will allow new people to see the contest your brand is putting on. If the prize is good enough, they will join in.
It’s important that you engage with other users during the social seeding process. Engaging is one of the most important parts of social media and needs to be utilized if you want to be successful in the social realm. Engagement should be managed daily, and be targeted towards your target user base.
Use feeds to your advantage. Like posts from your clients. Share a status. Engaging with your audience not only serves as a reminder that you exist – it shows your audience that you’re listening to them as well.
Create Shareable Content
Arguably the most important aspect is to create shareable content. You must be cognizant of what you are posting at all times. Is it something that your audience would actually be interested in? Would the audience actually take the time to read the content your posting?
It’s important to put a lot of thought in the content you post – and what kind of content it is. For example, a great way to share information is in the form of a blog. If you’re like many businesses, you may already have a blog on your website (if not we can help!). Why not share those posts to your social followers? There also needs to be an importance placed on the visual. The visual is your first impression for the post – make sure it is one that your audience would want to stop and look at!
Social seeding is a great way to ensure that your business is keeping an increased presence on social networks. This isn’t a once in a while job – social seeding needs to be done often in order for it to be effective. If you need help with social seeding, The Geeks can help!